Invest in Lapland – Tourism
Sustainable Lappish tourism leaves the landscapes looking almost untouched. This being the case, Lapland can simultaneously be an extensive, wild wilderness, popular tourist destination and platform for innovation. Long traditions with tourism, a highly educated workforce and favourable natural conditions have created a solid foundation for making investments that are secure.
The tourism industry in Lapland is characterised by cyclical fluctuations in sustainable growth: in 2011, the registered overnight stays by Russian tourists increased by 27 percent. This figure is merely one example of the boom in Lappish tourism, which is expected to lead to billion-euro investments over the course of the next five years.